About this lesson
In this video, I discuss the essential five key flows every e-commerce brand needs, including pop-ups, welcome series, and more. I emphasize the importance of the Trojan horse method for collecting emails and phones efficiently. I suggest focusing on manual campaigns for re-engagement and sending 3-5 emails weekly with fresh content. No need to worry about windback campaigns; instead, concentrate on upselling top products.
Your Coach
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The 5 Flows Every eCommerce Brand Needs
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