About this lesson
In this video, we delve into the essential process of researching customer pain points, desires, and objections before launching any email or SMS marketing campaigns. Using the example of a fat burner product, we demonstrate how to gather valuable information from various sources, including Amazon, Reddit, YouTube, and your own brand's social media channels. By analyzing customer reviews and comments, you'll be able to identify trends and recurring concerns that can be addressed in your marketing messages. We also introduce a practical method for organizing and tracking this information using Google Sheets, allowing you to build a solid foundation for crafting persuasive and targeted marketing campaigns. In the upcoming videos, we'll explore the art of copywriting and discuss how to create high-impact campaigns using the insights gained from this research
https://docs.google.com/spreadsheets/d/13EZ8_nACjmS0pW3L3PnaTKlO6q3TaEHmEDDFwWqmXTE/edit?usp=sharing
Your Coach
Researching Customers Desires & Pains
Campaigns
Segmentation: Building Your Engaged Segments (Who TO send to)
Campaigns
How to create stunning EDMs With Kobi - e2 Agency Lead Designer 1/3
Campaigns
How to create stunning EDMs With Kobi - e2 Agency Lead Designer 2/3
Campaigns
How to create stunning EDMs With Kobi - e2 Agency Lead Designer 3/3
Campaigns
How to check your email campaign and what to do if you're in spam
Campaigns
Segmentation: Who NOT to send to (Important)
Campaigns
How To Launch a Product Via Email and SMS
Campaigns
